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SOFTlab: CHROMAtex.me

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Our friends at SOFTlab are producing an installation at the bridgegallery in the lower east side of Manhattan. For a month, starting August 26th, CHROMAtex.me will fill a small part of the world with one of their favorite things:COLOR! Please help them fill the installation with your support. They would love to see a name on every panel and have started a kickstarter page to try and help fund the project: http://www.kickstarter.com/projects/SOFTlab/chromatexme-a-site-specific-installation

Everyone who pledges will get there name laser etched onto a panel and we will send it to them when the installation comes down.

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Popularity: 2% [?]


hard.core: Ultimate Factories – Audi R8

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Ultimate Factories on the National Geographic Channel is back, once again delivering an in-depth look at what goes into the production of some of the world’s top automobiles.

What does it take to craft the new Audi R8, a revolutionary road car that rockets to 60 mph in 3.8 seconds and rivals the likes of Porsche and Lamborghini? We’ll head to the state-of-the-art Audi R8 factory in Neckarsulm, Germany, to see how the car’s ultralight aluminum frame and high-tech fuel injection system are meticulously hand-built. In total, it takes more than a week and 120 of Audi’s most experienced workers to produce one Audi R8. via National Geographic

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Popularity: 4% [?]


Event: SOFTlab’s CHROMAesthesiae

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CHROMAesthesiae: An installation of modular color

SOFTlab’s latest installation, CHROMAesthesiae, arrives at Devotion just in time for spring. CHROMAesthesiae is a flourishing landscape of color, blooming across the ceiling in high contrast-gradated clusters. This installation is an investigation on the spatial and chromatic perception of space. SOFTlab uses modularity as a core modality in order to generate complexity from repetitive form, allowing for rapid expansion or contraction of every piece created. With the motto, “everything changes,” the ability to adapt and grow conceptually underpins their entire body of work. This customizable installation is made of discrete, laser cut paper structures held together with binder clips: everyday objects are repurposed and precisely recombined. Forms evolve and shift color throughout the exhibition. More info after the break.

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Popularity: 6% [?]


MVRDV: Nathalie de Vries – Video Interview

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Two part video interview with Nathalie de Vries, who is a principal at MVRDV along with Winy Maas and Jacob van Rijs. Pt. 2 after the break. via 0300tv

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Popularity: 5% [?]


FUTU Magazine: Limited Edition of Unlimited Ideas

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FUTU MAGAZINE is a Polish magazine which approaches a different design studio to art direct each issue. FUTU is an international, bilingual exclusive album released twice a year in Warsaw, Poland. FUTU brings new look to design, photography, fashion and luxury by combining most advanced publishing techniques with newest trends in graphic design and typography.     via FUTU MAG

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Popularity: unranked [?]


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